New Dubai brand turns your cycling and running routes into custom wall art

RYNX launches on World Cycling Day and World Running Day — June 3, 2026 — turning hard-earned routes into permanent, personalised wall artifacts for the UAE’s endurance community

Dubai, UAE — June 3, 2026 — Every athlete knows the feeling. You’ve trained for months. You’ve woken before sunrise, pushed through heat, climbed gradients that had no right to exist, and crossed a finish line that only you truly understand. Then you go home. And all you have is a number on a screen.

That moment — the gap between what an achievement means and what exists to honour it — is exactly why RYNX was born.

Launching today on World Cycling Day and World Running Day, RYNX is the UAE’s first premium 3D-printed trail art brand — and today, the brand makes its public debut at one of the UAE’s most significant cycling events of the year.

RYNX is on the ground at the World Bicycle Day celebration on Hudayriyat Island, Abu Dhabi — an event organised by the Abu Dhabi Sports Council, the Abu Dhabi Cycling Club, and Gulf Multi Sport — bringing its first-of-its-kind trail art to the athletes, riders, and endurance community gathered to mark the occasion. The event, which features a 40km race alongside family and community rides, represents exactly the community RYNX was built to serve: serious athletes and passionate riders who give everything to their sport and deserve something permanent to show for it.

For every rider who crosses the finish line on Hudayriyat Island today, RYNX carries the same message: your effort deserves more than a GPS record. It deserves a wall.

RYNX presented custom 3D-printed trail plaques to the top three finishers of the 40km race — the first time a UAE-made trail art piece has been awarded at a UCI-affiliated cycling event.


THE ARTIFACT

Where effort becomes identity

A RYNX plaque is not a trophy awarded by someone else. It is not a medal handed out to every finisher. It is a commissioned artifact — built specifically for one athlete, around one achievement, to be displayed in one place: the wall they see every morning when they lace up again.

The launch collection opens with four signature editions drawn from the UAE’s most iconic routes — each fully customisable to any trail, any distance, anywhere in the world. Road cyclists, mountain bikers, ultra-trail runners, and triathletes across the UAE and GCC can now submit any route — their most meaningful ride, their hardest climb, their proudest finish — and receive a piece that reflects exactly that.

For cycling clubs, running communities, and event organisers, RYNX offers bulk editions as premium finisher keepsakes — a permanent alternative to the conventional medal that too often ends up in a drawer.

Because hard-earned achievements deserve to live on walls, not in boxes.

WHY NOW — WHY THE UAE

A community ready for its own identity

The UAE has emerged as one of the most active endurance sports markets in the Middle East. With world-class cycling infrastructure, growing ultra-trail events, and a multi-national community of serious athletes, the conditions for a premium performance identity brand are in place.

RYNX’s launch on June 3 — simultaneously World Cycling Day and World Running Day — was a deliberate choice. The brand’s founding message, One World. One Passion., speaks to the universality of athletic pursuit while remaining proudly rooted in UAE culture.

FOUNDER’S NOTE

“16 years of living in the UAE taught us one thing above all else: UAE builds things that last.

We built RYNX because we are athletes ourselves — and because we got tired of finishing trails that deserved monuments and walking away with nothing but a GPS file or a screenshot. Every kilometer climbed, every elevation gained, every route conquered in this country is a story worth telling permanently.

The UAE government has invested enormously in cycling infrastructure, in trails, in the endurance community — and that vision deserves an identity to match. RYNX is our answer to that. We turn the routes this country has built into 3D art that lives on your wall — because the trails of the UAE are world-class, and the athletes who ride them deserve to be remembered that way.”