Dubai International Airport (DXB) marked a historic moment by turning its iconic runway into a vibrant fitness space, hosting a cycling session in collaboration with home-grown fitness brand CRANK. The event offered an immersive workout experience set against the exhilarating backdrop of planes taking off and landing.
Cycling enthusiasts, airport staff, and travelers swapped terminals for bikes, pedaling to the beat of silent disco tunes while jets soared just beyond their view. The unique location added an unforgettable dimension to the workout, combining aviation and fitness.
“This event is about redefining possibilities,” said Michelle Lee, Vice President of Brand & Communications at Dubai Airports. “We didn’t just organize a workout; we curated a unique experience blending movement, music, and aviation in a way that only DXB can.”
CRANK Co-founder Nuno Costa also highlighted the significance of the event: “Turning DXB’s runway into a fitness playground showcases the limitless possibilities that define both CRANK and Dubai. We’re incredibly proud to be part of this groundbreaking moment.”
This collaboration underscores DXB’s commitment to delivering memorable experiences, further cementing its place as the world’s leading international airport.
